Related Local and Foreign Literature Essay

Local Literature An article from The Philippine Star dated August 7, 2012 by Louella D. Desiderio entitled â€Å"Businesses urged to use Internet to push products†. It shows that businesses are advised to use the Internet for promoting their products and services as more consumers are going online to research before making purchases. Companies should consider using online advertisements for the products and services they offer as more and more people are using the Internet to research goods they plan to buy before making the purchase. It also states that in the Philippines, the study showed that around 70 percent of consumers first make a research of their purchases online even if they purchase offline. This trend shows the potential of growing the business by going online.It is related to the study because it informs businesses that online advertising is very effective. It also shows that whether small or big businesses, they can easily have the benefits of online advertisements of reaching users at a time of relevance anywhere Local Study A research study conducted by Jean Louisse Villanueva Concha and Jossa Kristine Cruz Soler from University of the Philippines Diliman on April 2012 entitled â€Å"The Rise of Online Advertising and its Impact on the Future of the Philippine Newspaper†. The researchers conclude that online activity has reached an unprecedented rise owing to the popularity of social networking sites and the easier accessibility to computers and the internet for more people. As such, and with more methods of interactive and efficient advertising available online. The rising online presence causes advertises to invest more online advertising rather than newspaper advertising and the dwindling of newspaper readership causes advertisers to flee from the newspaper as another advertising medium has taken place. It is related to the study because online advertising is really popular to business and to audience or customers because it’s more easy to spread online ads than newspaper which will be more helpful to businesses also. Foreign Literature An article from Web Designer magazine dated 2013 by Steve Jenkins entitled â€Å"Pay As You Go Advertising†. It shows that for most types of advertising, advertisers pay for people to see the ad. With Google Adwords, the advertiser only pays when someone clicks on the ad and visit the website of  the business. The advertiser have complete control of adjusting or customizing the ad campaigns like how much to spend, who sees the ad, and where and when the customers see it. It is related to the study because it tells about Google Adword which will be of much help to advertisers and the business itself. It also shows that it is easy for advertisers to make an ad campaign of the business because they have the complete control and also help the business to be popular. Foreign Study A research study conducted by Shuai Yuan, Ahmad Zainal Abidin, Marc Sloan and Jun Wang from Cornell University of Ithaca, New York on June 2012 entitled â€Å"An Interplay among Advertisers, Online Publishers, Ad Exchanges and Web Users†. The researchers conclude that Internet advertising is a fast growing business which has proved to be significantly important in digital economics. It is vitally important for both web search engines and online content providers and publishers because web advertising provides them with major source of revenue. Its presence is increasingly important for the whole media industry due to the influence of the web. For advertisers, it is a smarter alternative to traditional marketing media such as TVs and newspapers. As the web evolves and data collection continues, the design of methods for more targeted, interactive, and friendly advertising may have a major impact on the way our digital economy evolves, and to aid societal development. It is related to the study because Google online advertising is one of the internet advertising in which it helps lots of businesses. Since Internet advertising is a fast growing business, it also help the economy. Local Literature An article from Adobo Magazine dated February 3, 2013 by Sanserif, Inc. entitled â€Å"Online Advertising to Surpass Print and TV in 2013†. It shows that online advertising has continued to grow, achieving 10% year on year growth recording $813.25 million for the three months ending September 2012. The results of the Online Advertising Expenditure Report (OAER) by IAB Australia, compiled by PricewaterhouseCoopers (PwC), show that while the general advertising market is softening, online advertising is on track to surpass both newspaper and TV advertising in 2013. It is related to the  study because it shows how effective is online advertising to businesses that it became on track to surpass both newspaper and TV advertising in 2013. It also shows that online advertising is continuously growing and becoming more effective to advertisers and businesses. Foreign Literature An article from HBS Working Knowledge dated August 17, 2009 by John Quelch entitled â€Å"Quantifying the Economic Impact of the Internet†. It shows that Businesses around the advertising-supported Internet have incredible multiplier effects throughout the economy and society. Ironically, online advertising and the commercialization of the Web achieved important goals of the resisters mostly to preserve the Web as a medium for free publishing and communications. The Advertising-Supported Internet also helps the economy by fostering innovation, entrepreneurship, and productivity. It is related to the study because it represents the impact of advertising in the economy by stressing how effective is online advertising and how online advertising helps the economy. Advertising through internet also has given lots of benefits to businesses and also our economy. Foreign Study A research study conducted by Matthew Duncan from Elon University in North Carolina, United States on November 18, 2011 entitled â€Å"Identifying different types of web advertising and its impact on consumer buying behavior†. The researcher concludes that since the explosion of Internet, web companies have invested an abundant of money into online advertising. Other forms of advertising such as in-store ads, print ads, and television and radio ads are still important but online advertising is growing significantly. Even with this explosion of online advertising, there are many different forms of advertising that is used on the Internet. Increasingly innovative types of advertising are coming into existence as the Web matures. The major types of online advertising are banner ads; text ads, interstitials, pop-ups ads, opt in mailing, HTML ads, and rich media ads. It is related to the study because it represents that internet is rapidly growing instead of other forms of advertising. Because of online advertising, lots of companies or businesses have grown and became more popular since advertisements were advertised globally and can be seen by lots of people because of the web. A dissertation conducted by Bharat Vyas. Nanduru from University of Westminster in London, United Kingdom on August 30, 2012 entitled â€Å"Measuring the Effectiveness of Online Media Advertising†. The researcher concludes that Advertising resources assigned to internet media have grown dramatically over the past few years. This growth is suggestively driven by search and performance. Measuring online advertising effectiveness is a very intricate process particularly in an ever changing environment where new resources are constantly developed every passing day. It is related to the study because online advertising like Google Adword have grown and help businesses to deliver more information to the potential customer at a relatively low cost. A research study conducted by Minchul Kim from University of Wisconsin-Milwaukee, United States on August 2013 entitled â€Å"The Effects of Online Advertisements and News Images on News Reception†. The researcher concludes that in recent years, a growing number of people have considered the Internet to be their major source of news. In contrast, the number of subscribers to traditional newspapers have decreased drastically so has the advertising revenue for the newspaper industry. The decrease in adverting revenue for the industry increases the dependency of online news services on online advertising revenue which perpetuates the symbiotic relationship between the newspaper and advertising industries for audiences’ eyeballs in the era of the Internet. It is related to the study because online advertising is one way of attracting new customers and to spread advertisements easily. Google Online Advertising and other online advertising program became useful nowadays because a lot of people were using the internet. http://repositorio.ucp.pt/bitstream/10400.14/15268/1/Tom%C3%A1s%20Alves%20-%20Thesis.pdf local lit http://technology.inquirer.net/36111/three-important-truths-in-online-search-and-advertising http://business.inquirer.net/14495/se-asia-consumers-lead-in-online-ad-acceptance http://technology.inquirer.net/40582/targeting-why-online-ads-work

Similarities & Differences of Perfect Competition and Monopolistic Competition

Perfect competition describes a market structure in which there is no single firm powerful or large enough to influence the price of the product. In monopolistic competition, numerous sellers differentiated products that are similar but not perfect substitutes for each other. There are some similarities that exist between these two market structures. Firstly, in both market structures, the number of firms is huge. This is especially true for perfect competition, where the number of firms in the industry is numerous. Secondly, in both perfect competition and monopolistic competition, there are no barriers to entry. Firms are free to enter and leave the market as they see fit. Besides that, firms also have to compete with each other. However, there are more dissimilarities than similarities between these two. The first difference is the product offered. In perfect competition, the products offered are identical to those of other firms. Products are usually perfect substitutes to each other. In monopolistic competition, companies use product differentiation to set their product apart from their competition. Some differentiation strategies include brand names, design, and advertising. A good example to demonstrate product differentiation is the smartphone market. Samsung, Apple, Sony, and HTC produce smartphones that are similar to each other in terms of functionality and quality. However, there are some small differences in features, pricing, and design that will be the deciding factor for customers when they make their purchasing decision. Secondly, there is a difference in the pricing of the products. In perfect competition, firms are numerous and small, ensuring that no one firm has control over pricing. Thus, prices are influenced by forces such as supply and demand. In contrast, in monopolistic competition firms have some level of control over pricing due to product differentiation. Since products are not perfect substitutes for each other, it depends on the customer to decide to purchase the product at the selling price or not. For example, a t-shirt from Ralph Lauren is quite a bit more expensive than a t-shirt from GAP but there are still a lot of customers who choose to buy it.

Best days in philipines

Best days in philipines With over 7000 tropical islands to settle on from, the Philippines may be a beach bum’s delight. There is an Associate in Nursing island to suit each style, from marooned slicks of sand within the middle of the ocean, to volcanic fantasy-scopes concealing hidden lagoons, to sprawling mega-islands like Luzon and Mindanao. Sun worshippers and diverse ought to head straight to the Visayas, wherever island-hopping opportunities abound and therefore the excellent beach takes several forms. Additional courageous travellers will pitch a tent on a deserted stretch of outline in Palawan and play solo Survivor for a couple of days. The Philippines is with reason illustrious for its beaches, however flashy sorts needn’t feel overlooked. Northern Palawan is ideal for ocean kayakers, and Boracay and Pagudpud (North Luzon) area unit first kite boarding destinations. Back on physical object, trekking will be done almost anyplace, whereas mountain-bike and canyoneering tours area unit gaining quality, and therefore the Philippines is additionally, on the side, the zipline capital of the globe. Cebu A trip to Cebu isn’t complete while not a walk down Colon Street, whereas at a look, this crumbling stretch of pavement could look uninteresting however come back somewhat nearer and you’ll discover that there’s abundant to examine, do and style. Lined with markets mercantilism colourful backpacks, jewelry, clothing, and shoes, this street makes for an excellent place to shop for your souvenirs. Don’t be afraid to have interaction in some friendly bargaining with emoticon vendors. you’ll attempt tasteful street food, mingle with the locals, and take some awing photos on Colon Street. Manila Manila’s nickname, the â€Å"Pearl of the Orient†, couldn’t be additional apt – its unappealing shell reveals its jewel solely to those resolute enough to pry. No intruder to hardship, town has endured each disaster humans and nature may throw at it, and nevertheless these days the chaotic metropolis thrives as a real Asian megacity. Travelwide flights pierce the hazy sky, mushrooming from the grinding impoverishment of expansive shanty cities, whereas gleaming malls betoken Manila’s brave new cool world. The engorged roads snarl with traffic, but, just like the overworked arteries of a sweating large, they’re what keep this contemporary metropolis alive. Mabalacat Zoocobia is far over an area to look at animals. It’s a whole instructional and fun expertise. Placed within the lovely, lush, wooded foothills of the extended Clark Freeport Zone, Zoocobia is Associate in Nursing ecological expertise of spectacular proportions. Currently wi thin the Philippines! The Zooc! It’s a gravity automobile That’s marble when the luge in Sentosa Resort in Singapore. It runs on a four hundred meter track with 3 pin curves that area unit certain to create one’s ride a zoo-per thrilling experience! Travelwide flights permits you to go looking out the foremost value effective flights to Clark International installation whereas not having to enter specific dates or maybe destinations, making it the foremost effective place to go looking out low value flights for your trip to Clark International installation.

Case assn #3 Essay Example | Topics and Well Written Essays - 750 words

Case assn #3 - Essay Example The CVS Company is well known for its quality health care products. CVS Health Company operates at least 7700 CVS pharmacy and Long Drugs stores. It is the largest pharmacy healthcare provider in the U.S with approximately 200, 000 employees. With the increasing globalization, the company is regarded as one of the companies that are making a global mark in the drug stores industry. However, the company faces stiff competition from other pharmacy providers such as Express Scripts Holding (ESRX) and Wal-Mart Stores Inc. (WMT). In terms of market capitalization, CVS has a value of 93.50 billion compared to 54.28 billion and 245.91 billion for ESRX and WMT respectively. This shows how competitive the industry is. With the increasing competition in the industry, these firms have to design proper strategies in order to remain relevant and competition enough in the industry. Express Scripts Holding and Wal-Mart Stores Inc.-as the main competitors of the Wendy’s company-have some stre ngths and weakness that are worth noting. The main strength and weakness include: Express Scripts Holding and Wal-Mart Stores Inc. are among the known leaders in developing innovative drug stores. Express Scripts Holding and Wal-Mart Stores Inc. draw their strength from their brand image globally. Express Scripts Holding and Wal-Mart Stores Inc. have effectively marketed their products and in addition understand the importance of a quality services. They are continually improving their stores through enhanced technologies. Express Scripts Holding and Wal-Mart Stores Inc. important sustainable competitive advantage is their intangible assets, such as brand image and organizational culture. However, the CVS Company is taking these strengths as challenges to help them improve better. In this regard, the company is focusing on improving its brand globally to help it market its services in the global market. In addition, the company is

Risk Allocation In FIDIC Assignment Example | Topics and Well Written Essays - 2000 words

Risk Allocation In FIDIC - Assignment Example Headquarter of FIDIC is situated in Switzerland, more than sixty countries are the part of FIDIC and it also represents many of the private consulting engineers all over the world. A variety of standard forms are made and published by FIDIC and are regularly updated following of extensive consultation with its international contractors, members, the Bar Institution and with the main international banks as well as the World Bank.3 Discussion At the beginning the standard forms of the FIDIC were aimed for international usage i.e. for those projects in which the client country was looking for contractor’s participation from other countries. Even so in current period the forms of the FIDIC have been used more and more for local contracts in which both contractors and clients are of the same country.4 In 1999, after the development in the industry and following the acknowledgment of irregularity in the previous contract’s standard, the FIDIC developed a new form’s sui t in order to change the active forms. ... The design of these new is to be user friendly with the standard approach and a decrease in the general conditions from over sixty to twenty clauses. In addition to this the Extra forms functioning since 1999 consist of: The Blue Book: these are the contracts for Dragging and Renewal of Works; The Multilateral Development Banks (MDBs) /FIDIC Contract: these are the condition of FIDIC that are integrated in the standard papers of request of MDBs;7 The White Book: this include the form contract of service of Consultant and Client; The Gold Book: this includes the operation, building and designing of the FIDIC tasks.8 To aid in carrying out its establishing aims, the move towards of the FIDIC in order to outline contracts has constantly been supported by its principle. The contracts of FIDIC necessarily furnish a reasonable part of risks among the parties to a contract, additionally that risks must be accepted by the best able party in order to assure them. The uniformity across many fo rms is one of the advantages of utilizing the FIDIC set of contracts. Whilst all contract form is aimed for a dissimilar type of procurement or project strategy, a centre of general clauses is utilized over the entire forms and where probable, the identical definitions and words are utilised. 9This implies that know-how of one type can be utilised on other types in the FIDIC set of contracts. Within the suite of FIDIC the different types of contracts are prepared across the degree of plan responsibility presumed by the contractor and employer. Every contract is termed as a book and a specific colour is assigned to each contract. Understanding the Contract and General Provisions The structure of the

Tourism and Hospitality Businesses Essay Example | Topics and Well Written Essays - 6250 words

Tourism and Hospitality Businesses - Essay Example In this regard, an effective brand positioning strategy will be formulated for the company through identifying the current scenario of the industry in the respective industry in this study. Furthermore, the report will also incorporate the roles of different stakeholder groups along with the significance of marketing audit process in Thomas Cook. 2.0. Analysing the Fundamental Structure and Goals of Thomas Cook Group Plc Thomas Cook Group Plc (TCG) is recognised as one of the renowned and most successful brands in the global tourism and hospitality industry. The organisation has been performing with a consistent growth marketing its wide range of exceptional tourism and hospitality facilities to the global clients. In relation to the business structure and strategic goals of the company, it is widely accepted that the organisation highly seeks to develop its growth through complying with its fundamental guiding principles (Thomas Cook Group Plc, 2013). The fundamental structure of TC G has been thus considerably focused on empowering customer experiences through its exceptional leisure travel facilities and practices. In this context, the business structure of the company can be regarded as one of the major and crucial parts which ensure to accomplish its desired business goals in the global tourism and hospitality industry. The business structure of TCG also tends to comply with numerous groups and individuals who are highly committed to abide by the strategic direction of the company deciphering extensive stakeholder engagement (Thomas Cook Group Plc, 2010). Fig: Board Composition structure of TCG Plc. Source: (Thomas Cook Group Plc, 2009) The major divisions in the organisational... This essay approves that the Human Resource Management division of TCG can also be regarded as one of primary contributors which have empowered the organisation to meet its ultimate financial and operational goals. In this regard, the HRM division of the company tends to follow well-structured and specific as well as transparent principles which are likely to improve the performance of the employees and ensure to increase the ultimate productivity of the organisation. Moreover, the HRM department of the organisation comprises adequate measure throughout the organisational structure that enables the employees to continuously reinforce their capabilities. This report makes a conclusion that TCG has been recognised as one of the major dominant and reliable tourism and hospitality organisations which intend to reinforce its performance through developing its business structure and its predetermined business goals in accordance with the external market changes. The business structure of the organisation is highly authenticated in accordance with its stipulated business objectives and goals which further indicate long term sustainability of TCG in the fiercely growing tourism and hospitality industry. In this regard, adequate significant of TCG towards the analysis and compliance of the organisational policies with the current industrial circumstances can provide adequate support to TCG in terms of increasing its efficiency of delivering exceptional tourism and hospitality packages to the global clients. In this context, the company should highly emphasise on preserving effective balance between the internal and external groups of stakeho lders.

Auditing(Control activities and related assertions) Essay

Auditing(Control activities and related assertions) - Essay Example Type of control is C (physical controls). This is because the control pertains to cash, which is vulnerable to loss or theft.. This is one of the physical controls that can be utilized to secure the cash of the company. The assertion here is existence because this verifies the physical existence of the cash as of the date of the count. It also pertains to the completeness assertion as it ensures that the amount of cash counted is completely recorded in the cash register. This is a B (segregation of duties) type of control because it separates the person responsible for approval of overtime work from the employees who will do the overtime. This can also be an A – 2 (application control – input) because it ensures that the inputs to the system (overtime work) have been duly-approved by a higher authority prior to their entry in the data system. This is an A – 2 (application control – output) control because it verifies the accuracy of the voucher which was generated by the system. It may also be a B (segregation of duties) type of control because another person is responsible for reviewing the document and the transaction. The assertions addressed here are existence, occurrence and accuracy because the review of the voucher ensures that the liability actually exists or the expenses are actually incurred since it will entail checking against source documents or files and that the amount in the voucher is proper or correct. The assertions addressed here are existence and occurrence as maintaining the integrity of the records through restricting access will ensure that the transactions with employees (which affect cash, liability and expenses) are valid and existing. This is a B (segregation of duties) control because a person of higher authority reviews the results of the input of those responsible for making the entries. It may also be an A – 2 (application control – processing) control because it checks the classification of the accounts

Goals Assignment Example | Topics and Well Written Essays - 250 words

Goals - Assignment Example Firstly I would probably not make a lasting impact on the overall management of the firm which would hurt my chances of getting rehired. Secondly I would probably not learn a number of necessary tips from skilled professionals and lastly the job task could possible become more difficult which could hurt my overall performance. I postulate this because much of the information needed to be an effective auditor in my opinion can be gained in a short time when explained by a skilled professional but may take a great deal more effort to learn if that same information has to be learned organically. In regards to the techniques discussed in A Coaches Playbook for Leaders it is my opinion that one of the most exemplified coaching practices was clarifying roles and goals. On my very first day my roles and responsibilities were covered extensively, and in my opinion this will prevent me from overstepping any boundaries and ensuring that I stay on target with my work project. Since that original meeting I have received meaningful and positive feedback from my manager. Although I have not accomplished much in my internship, I had my manager look over my work thus far and he was able to identify that I was remaining on target. This not only motivated me to want to continue to impress him but I believe that this strategy will ensure that I produce meaningful and effective work that is tailored to the standards of my

PEST Analysis on UK Fixed Line Telecommunication industry Essay

PEST Analysis on UK Fixed Line Telecommunication industry - Essay Example As and when this happens, BT will be superiorly poised to leverage its huge infrastructure to add to its revenues. (Prodhan G. and Biilingham E., 2009) Just like any other market, the UK market has two distinct group of consumers; business consumers residing in metropolitan cities who subscribed to high value services, and the vast mass market spread all over the country who are unwilling/unable to pay a premium for high value services. While BT has been able to obtain a legal ruling against imposition of Universal Service Obligation that would have required it to offer fixed-line connectivity to all UK households, any future imposition of similar clauses by the British Government may severely affect its profitability. (Giles C., n.d.) However, the government also believes that Internet connectivity is core to the growth of the economy and given the severe recessionary conditions now, the government may decide to give a major thrust in increasing Internet connectivity. This may turn out to be a major boost to BT’s fixed line business. (Holton K. and Prodhan G., January 2009) Additionally, it has been indicated that BT will be free to have its own pricing strategy for the 21CN supper fast broad band network. This will help BT increase its profitability. (Parker A. and Fenton B., February 2009) UK has a very stable and matured economy that has little scope for a rapid growth. While the national GDP in 2008 was about 1.8 trillion GBP, the growth rate of the economy in 2008 over 2007 was about 3%. The present crisis has hit the economy hard, and the UK economy is expected to shrink by as much as 2%. (UK output, income and expenditure 4th quarter 2008, February 2009). However, the government has responded by cutting VAT by 250 percentage points, from 17.5 to 15%. If BT can pass this benefit to the end users, it can expect to negate a part of the decline of business due to recession. Additionally,

Using SPSS computerized statistical tool Research Paper

Using SPSS computerized statistical tool - Research Paper Example As discussed previously, descriptive statistics is an important concept that helps researchers to summarize large data set and draw meaning from them. Tables, graphs and pie charts have been deemed the best in describing data.From the analysis, it is evident that with regards to highest qualification of the respondents, a greater proportion of respondents had acquired high school education 1003 representing 49.6%, followed by those who were bachelor’s holders 355 representing 17.5% of the sample, the individual with lower high school being 297 representing 14.7% of the sample, those with post graduate came forth with 194 individual contributing to 9.6% of the sample and lastly those who have junior college qualification were 173 representing 8.6% of the sample (Fig. 1). Concerning hours worked in the last week, the number of children and total family income, the descriptive table below summarizes it all. It is evident from the analysis that on average, families had 2children w ith the biggest family having 8 children while the smallest having no child. On average, respondents worked for 42 hours in the last week, having a standard deviation of 14.480.The highest number of hours worked standing at 89 while the shortest being 1 hour. Based on coding adopted, the maximum and minimum total family income are over $150,000 and under $1,000. From the histogram above, the mean age is 77.7 years with a standard deviation of 17.35 years, meaning that majority fell between 30.36 and 65.06 years.

Life in Pompeii Essay Example for Free

Life in Pompeii Essay The amphitheatre was built in 70bc by the magistrates to provide entertainment for the people of Pompeii. The Pompeii amphitheatre is the oldest surviving amphitheatre in the Roman world. The capacity was 24000 and because seats were numbered, only the most important people of Pompeii would be allowed to sit at the front. The amphitheatre was mainly used for games that lasted a week and were funded by the magistrates. While entering the stadium, the people would salute the important dignitaries. Political Life: The amphitheatre was built by magistrates and events were fully funded by them aswell. Although built for the whole city to enjoy, only special people could sit at the front. Cultural Life: The amphitheatre was made from stone and included a parapet that separated the stand from the arena. The parapet was decorated with frescoes of gladiatorial combat which over time have been lost. Events that were primarily used at the amphitheatre were gladiatorial battles, hunts, and wild beast fights. The Basilica Economic and Political Life: The Basilica was a structure in the Forum where legal and business activities took place. It was built in-between 120bc and 78bc and was 24 by 55 metres in size. The basilica was originally a market but was changed in the first century to become the new law courts Cultural Life: The Basilica was covered by a large, double pitched tiled roof and the entrance had five doors with wooden shutters, the large hall was surrounded by twenty eight ionic columns, 11 metres in height. On the west side, stood a two story structure known as the Tribunal which was guarded by a statue of Augustus. The marbel panels on the side walls were decorated in the first style art and graffiti was found everywhere, not unusual in Pompeii. The Baths: Economic life: Just about everyone except slaves and the poor visited the baths as not only was it a place for cleaning but also a social hub. The baths would be opened at around midday and remained open well into the evening. Most people were accompanied by slaves who assisted them with their cleaning. Political life: Pompeii had four main baths, the forum baths, the stabian baths, the central baths and the amphitheatre baths. The stabian baths were the oldest and biggest baths in Pompeii and date as far back as the early 4th century. The baths has a Apodyterium, a frigidarium, a tepiderium, a caldarium, toilets and the stabian baths featured a swimming pool. Usually the baths were divided between men and women and when this wasn’t the case, men and women would attend the baths at different times. There was however mixed bathing in some places. Cultural Life: Apart from cleaning, at the baths people also enjoyed physical activity and sport at the palestra. There was also massage, music, poetry, reading and business contacts to be made. Graffiti and wall drawings also depicted sexual activity at the baths. Women wore modest clothing and men wore either trunks or bathed naked. The floor was made of square stones and supported brick columns and there was space between the tiles and walls because of the use of the special nipple tiles. The hot air generated from the furnace located at the back of the caldarium would flow up between the tiles and the wall, heating all the rooms. Via Del Abbondanza The Via Dell Abbondanza was the main street of Pompeii and the main business district of the city. The streetscape had a grid like pattern which although was popular in other roman times, was not precisely applied in Pompeii. The street contained stepping stones so that when it had been raining, people didn’t have to walk through sewage. There was enough room between stones for wheeled traffic aswell. Deep groove marks in the roads indicate to us that there was alot of wheeled traffic on the road. There were two different roads, the Decumani and the Cardines. The decumani ran east to west and the cardines ran north to south. On cross roads there were shrines called nymphaea which were water fountains. Via Stabiana: The Via Stabiana stretches from the Porta Stabia to the center of the city. Along this street, on the west side is the Gladiators’ Barracks and the Odeon. There were stepping stones to allow pedestrians to cross the street without stepping into whatever might be in the street itself. Carriages could still travel along the streets, their wheels passing between the stepping stones. On the east are a number of residences and shops, including a bakery with an oven which is seen as a hole in the wall with a large stone above it. Next door is a thermapolium with a counter containing four pottery jars sunk into the counter. Further along on the Via Stabiana is the Domus of Q. Octavius Romulus. Villa of the Papyri: The Villa of the papyri is a large residential complex situated on the slope of Vesuvius in Herculaneum. Judging from the size and value of the house, it can be said that the owner of the house was extremely wealthy. Unlike other ancient roman houses, it had its own water supply which in those days was extreme luxury. It was decorated with statues and columns of Greek influence. Praedia of Julia Felix: Julia Felix was an extremely wealthy woman from Pompeii who inherited her fortune from family. She owned a large estate which was decorated with floral motifs, statues and scenes of the Nile river aswell as a shrine to Isis the Egyptian goddess.

Nestle: Indias success story

Nestle: Indias success story With an employee-strength of over 3000 and turnover of US$ 497 million in 2003, Nestle India is one of the leading companies in the FMCG space in India. The company is acknowledged amongst Indias Most Respected Companies and amongst the Top Wealth Creators of India. During the first half 2004, the company registered a total income of US$ 257.8 million and net profit of US$ 23.73 million. Nestle India is a 61.85 per cent subsidiary of Nestle S.A. Switzerland and was incorporated as a limited company in 1959. It produces a wide range of products including beverages, prepared dishes and cooking aids, milk products and nutrition, chocolate and confectionery. Milk products and nutrition account for around 45 per cent of Nestle Indias total revenues. The companys beverage products generate 22 per cent of the companys total revenues, while prepared dishes and cooking aids generate 18 per cent, and chocolate and confectionery 15 per cent. Major Player in processed foods: Nestle India has over the years built strong brands like MAGGI, NESCAFE, CERELAC, LACTOGEN, KITKAT and POLO. Nestle is major player in many segments of the FMCG sector such as noodles and sauces [MAGGI], instant coffee [NESCAFE] and weaning foods. Nestle products are sold throughout India and are also exported to Russia, Hungary, Japan, USA and several other countries. These include certain international products like Nescafe and Lactogen, as well as select culinary products to meet the demand of the ethnic Indian population living abroad. For three years in succession [from 1999-2000 to 2001- 2002], Nestle India was recognized with the top Exporter Award for export of Instant Coffee, and for export of all coffees to Russia and CIS Countries. Factors for success The culture of innovation and renovation, continuous improvement and the thrust on value-for-money and affordability have helped the company to focus on adding value for the consumer. The company has continuously focused on operational efficiency; improving product availability and visibility and initiated efforts to make its products more relevant to the consumers. This has been supported by the distribution of smaller stock-keeping units (SKUs). There has been continuous focus on the seven value drivers, namely: Sales growth Profit margin Working capital intensity Fixed capital intensity Income tax rate Cost of capital Value growth duration Promotion strategy for market expansion: The following are some of the strategies used by Nestle for market expansion: Availability of NESCAFE enhanced through an expansion of the vending machine network. New consumption opportunities for chocolates and confectionery were identified and developed in areas like railway platforms, college canteens and major events. Nestle set up Cafe Nescafe and Coffee Corners across metros and mini-metros. Thrust on supply chain: During the past few years, Nestle India has continuously focused on improving the supply chain to reduce wastage, improve efficiencies and provide consumers with fresh stocks all the time. Reduction in the finished goods inventory pipeline to improve freshness of stocks and reduce working capital Control on distribution costs through innovative measures Sustained improvement in customer service levels to improve product availability across all geographies and channels Reduction in obsolescence of materials Competence in research and development: The company has access to the Nestle Groups proprietary technology/brands, expertise and the extensive centralized research and development facilities. The culture of innovation and renovation and benchmarking of consumers tastes and products is facilitated in the company by the unique Experimental Kitchen and 2Sensory Laboratory at the Head Office. Leveraging the India Advantage: Outsourcing manufacturing Nestle India has six factories and a large number of co-packers who manufacture products to Nestle specifications. Outsourcing IT advantage The Nestle Group is in the process of implementing the GLOBE project across its operations worldwide. GLOBE is a unique project and the largest of its kind and will enable the Nestle Group to maintain its competitive advantage in the increasingly complex environments of the future. Leveraging the vast consumer base in India Nestle has an optimistic outlook on the Indian economy as the income of people is increasing and the lifestyles are changing. Nestle is keen on leveraging the vast consumer market of India. Future plans: Nestle Indias objective is to manufacture and market the companys products in such a way so as to create value that can be sustained over the long term for consumers, shareholders, employees and business partners. Nestle aims to create value for consumers that can be sustained over the long term by offering a wide variety of high quality, safe food products at affordable prices. The company continuously focuses its efforts to better understand the changing lifestyles of modern India and anticipate consumer needs in order to provide convenience, taste, nutrition and wellness through its product offerings.

Global Business Cultural Analysis In Turkey Commerce Essay

Global Business Cultural Analysis In Turkey Commerce Essay Peculiarities of running business and transnational communications are directly related to the culture of the country. Globalization of the economy has undoubtedly become a commonly accepted phenomenon. Even small and medium businesses, wanting or not, face problems of international business relationships: be it the purchase of equipment, materials or other trade and procurement activities, search for partners or investors, not to mention the direct competition with multinational companies in their own domestic market. Larger players of market, in connection with its inevitable saturation, are forced to think about entering the international arena. All these factors make the study of culture of business relationships and international communication increasingly relevant for managers. Awareness about the peculiarities of a particular culture, the ability to consider and use these peculiarities in practice help some companies quickly and at less cost to establish relations with partners, and others to deal more effectively with rivals. The knowledge of the features of international communication is also useful for managers working in foreign companies, since they help to better adapt to a foreign environment, understand the requirements of top-management, permissible frames of conduct and, accordingly, to move faster through the ranks. Major dimensions of culture in Turkey and their influence on Turkish economy and business practices When building business relationships, finding partners for business, developing private business in the territory of another country, it is always necessary to take into account the totality of the rules of business etiquette and specificities of traditions of each cultural environment. Turkey has long been a secular state with European style of doing business, but it should be remembered that the influence of Islam, though not pronounced in recent times is reflected in some aspects of the Turkish business etiquette and bears a deep cultural meaning. Turkey combines European and Middle East traditions in the business culture, therefore common business etiquette here has some nuances which are useful to know for building successful and lasting business relationships. Lets consider these nuances. First, Turkey has a sufficiently well developed family-owned business with a clear hierarchy. Family traditions in Turkey are very important, both in life and in business (Burnaz, 2009). Second, different spheres of life in Turkey are influenced by religion. If the partners are religious people, one should keep in mind that Friday is a holy day for Muslims when they visit temple to pray, so no important business meetings and negotiations should be appointed on this day. Ramazan is a month-long sacred abstinence of all Muslims, during which one cannot eat, drink, smoke cigarettes from sunrise to sunset. This should be kept this in mind when planning a business lunch or dinner in a restaurant. During Ramazan it is better to appoint business meetings with Turkish Muslims after sunset, however, if it is possible to avoid them, it is better to postpone all negotiations until after Ramazan. Many Turkey residents leave on vacation in July or August, so the middle of summer is not the best time for negotiations and business meetings, while from October to May is the most active and fruitful period for Turkish business culture (Burnaz, 2009; OECD Economic Surveys: Turkey, 201 0). It should be remembered that as in any other country, courtesy and respect for etiquette in business in Turkey is especially important. Good personal relationships based on trust and mutual respect play a significant role in building business relationships with Turkish partners, therefore, before proceeding to business negotiations, it is necessary to show them openness and readiness for friendship and to emphasize the mutuality of benefits (Burnaz, 2009; Ararat, 2008, Gupta, 2009). Motivation in negotiating with the Turks should be clear and precise. It is very important in the process of business negotiations to clearly outline the advantages and profitability of a proposal for the Turkish side, although it is not the only thing a benefit may be expressed in for Turkish partners. Instead of profits it is recommended to focus often on such points of the transaction as increased authority and power. Respect, recognition and other intangible benefits may also have a positive impact on the outcome of business negotiations in Turkey (Gupta, 2009). Thus, understanding that Turkish culture is very different from European or American business culture is a big step in doing business in Turkey and with the Turks. It takes patience and time to learn all the ins and outs, but the Turks also show patience towards foreigners and willing to make allowances for any mistake or error in etiquette made by a foreigner. In general, Turkey is an attractive country to do business with the positive dynamics in the economy. Turkey managed to avoid large losses that might have occurred as a result of the global economic crisis of 2008-2009 (Turkey passes the crisis test, 2009). Having analyzed the economic development of Turkey for the period from 2002 to the present day, it can be argued that the state of the economy has become particularly favorable, due to the below factors (OECD Economic Surveys: Turkey, 2010; Turkey passes the crisis test, 2009; Turkey: Business environment at a glance, 2011; Aydin, 2006): à ¢Ã¢â€š ¬Ã‚ ¢ The currency reform in Turkey, 2002; reforms in social security and health care; tax reform beneficial for entrepreneurs; à ¢Ã¢â€š ¬Ã‚ ¢ TOKÄ ° Innovations (Housing Administration Projects) gave impetus to the development of national construction companies; à ¢Ã¢â€š ¬Ã‚ ¢ State support for small and medium-sized enterprises, which constitute 97% of the Turkish economy; à ¢Ã¢â€š ¬Ã‚ ¢ Increased economic growth in Turkey, which is largely due to the automobile industry, real estate and textile industry; à ¢Ã¢â€š ¬Ã‚ ¢ Successful investments in tourism; à ¢Ã¢â€š ¬Ã‚ ¢ Active development of the logistics sector in Europe; à ¢Ã¢â€š ¬Ã‚ ¢ New international communications and new markets: the most promising emerging markets for Turkey are China, South Korea, India, BRIIC group, as well as markets of Pakistan and Bangladesh; à ¢Ã¢â€š ¬Ã‚ ¢ Regional and social development: 40% of the EU budget is allocated to regional development and social infrastructure; à ¢Ã¢â€š ¬Ã‚ ¢ Funding at the expense of TOBB (the Union of Chambers and Commodity Exchange of Turkey); à ¢Ã¢â€š ¬Ã‚ ¢ Development of higher education: there are already 95 public and 45 private universities in Turkey. Apart from that, the Government of the Republic of Turkey considers foreign direct investment as the driving force of economic development and prosperity of the country. Turkey has one of the most liberal legal regimes for FDI among the member countries of the Organization for Economic Cooperation and Development (OECD). Except for some sectors, businesses that are open to the private sector in Turkey are mostly open to foreign partners and investors (OECD Economic Surveys: Turkey, 2010). Nevertheless, all investors, regardless of nationality, face a number of specific obstacles characteristic of developing Eastern countries: excessive bureaucracy, slow acting justice system, high taxes, corporate governance weaknesses, sometimes unpredictability of the decisions taken at local government level, as well as frequent changes in legislation and regulatory framework (Gupta, 2009). However, foreign investment regulation, for the most part, is transparent. Turkey supports national regime, including the purchase of real estate by foreign capital companies registered in accordance with Turkish law, and in most sectors no investment audit is provided (only notification is required). The Turkish Government supports the principle of transparency with the associated nation as a precondition for the acquisition of real estate by foreigners, and imposes a limit of 2.5 hectare of property acquired by foreign individuals. Individuals cannot own more than 10% of the land in any of the areas of industrial development (Kalafatoglu, 2010; Keyman, 2005;). The maximum share of foreign equity participation is limited to 25% in broadcasting and 49% in aviation and maritime transport. Establishment of companies offering financial services including banking and insurance, as well as oil-related companies, requires special permission from the Government of Turkey for both domestic and foreign investors. In practice, regulators do not restrict foreign ownership in the financial sector: in 2005 and 2006 a series of acquisitions by foreign persons were approved, and several foreign financial companies has been operating in Turkey for a long time (Ulusoy, 2009). The privatization process in Turkey is currently going on. The Government of the Republic of Turkey privatizes the state economic enterprises through selling lots of securities, public offerings, or a combination of both. The total amount of transactions in the Turkish privatization program amounted to 8.1 billion dollars in 2006, 4.3 billion dollars in 2007, and 6.3 billion dollars in 2008. The state continues privatization process, despite the fact that the reduction of global financial flows, which began in 2008, may entail certain obstacles (Ulusoy, 2009; OECD Economic Surveys: Turkey, 2010). Bureaucratic delays used to be significant obstacles to both national and foreign companies. However, recent reforms have simplified the process of establishment of companies, reduced the requirements to obtain permits, set a single form of registration of companies and enabled individuals to register their businesses in the Union of Chambers and Commodities Exchange of Turkey. Cross-cultural analysis: business cultures of USA and Turkey Generally, two polar opposite styles of management are distinguished, and consequently, business relation cultures: American or Western and Oriental styles. They are fundamentally different in structure of collection and exchange of information, separation and segregation of duties, degree of standardization, coordination and subordination. The American system is characterized by management based on science, individualism and personal responsibility, a clear division of labor, specialization, planning based on the analysis of large amounts of quantitative information. Oriental management system is based on collective responsibility, rotation system, long-term career planning, equation of employees to the company and its customs (Burnaz, 2009; Gupta, 2009). At the same time, in line with the Western style, there has recently distinguished a pan-European, also partly inherent to Turkey as an EU member, with a simultaneous focus on economic and social indicators, such as a guaranteed opportunity for staff development, involvement of employees in decision-making process, the emphasis on favorable climate in the company (Burnaz, 2009; Gupta, 2009). However, despite the tendency to unify business methods and communication standards, we believe that the explicit differences in business culture will remain in the future. Despite the huge variety of business cultures, there are methods to predict certain aspects of behavior of representative of a certain culture. Ones of the most applicable methods are the classification of countries according to G. Hofstedes four variative characteristics reflecting basic differences of cultural values, and contextual ranking of cultures, proposed by E. Hall (Cateora, 2000). According to these theories, the USA is a notable example of a country with a high index of individualism (IDV=91), when a separate individual poorly integrates itself into the group, and strong individualistic mentality is observed with a focus on the importance of personal life and initiative. The Turkish society is rather a society where the mentality of community relations dominates, so it is based on morality, sense of duty, predominance of the interests of the collective over the individual ones, and loyalty (IDV=37) (Table 1). Another important cultural dimension is the parameter of power (hierarchical) distance. Power distance index measures the tolerance of the society towards social inequality, i.e., unequal distribution of power between superior and subordinate members of the social system. The degree of distancing shows the relation of employees to the power of managers. Turkey has a culture with a high index of power distance (PDI=66), and power in Turkey may even be inherited. Here there is a significant difference between the members of the society who are at different social levels and difference in the privileges, which are perceived by the members of the society for granted. In countries with a low power distance index, like USA (PDI=40), the reverse pattern is observed (Table 1). The next quality largely determined by culture is the control of the level of uncertainty, which shows the extent to which members of a cultural community are programmed to freedom of action in unstructured non-standard situations. In this aspect, the USA and Turkey also hold totally different positions. As a country with high uncertainty avoidance index, Turkey (UAI=85) is less resistant to stress, more concerned with security issues and following the rules, which leads to poor perception of change and slow adaptation to new ideas. USA is characterized by culture with low UAI (UAI=46) associated with greater mobility, willingness to take risks, innovation, tendency to rely on knowledge, rather than absolute knowledge (Table 1). Moreover, the USA is rather a country described by Hofstede as the country with masculinity behavior (MAS=62), i.e. dominance, encouragement to competition, high demands, desire for career achievements and entrepreneurship, greed and passion for capital accumulation, lack of caring about others. In contrast, though attached now to the European community, Turkey still belongs to femininity pattern (MAS=45) and the prevailing values are humility and altruism, gender equality, emphasis on serving people, mutual aid (Table 1). Table 1. Indexing USA and Turkey depending on cultural values by Hofstede. Country IDV Ranking by IDV* PDI Ranking by PDI UAI Ranking by UAI MAS Ranking by MAS USA 91 1 40 38 46 43 62 15 Turkey 37 28 66 18/19 85 16/17 45 32/33 * Classification among 53 countries of the world, by 2000. (Cateora, 2000) In addition to the parameters identified by Hofstede, the predominant and characteristic of the culture type of communication is of great importance in the typology of business cultures. On this parameter, all nations can be ranked by the degree of cultural contextuality. Recent studies have revealed a high correlation between high/low-contextuality and the Hofstedes indices of individualism/collectivism, and hierarchical level of distancing (Cateora, 2000). Thus, low-context American culture shares relatively low hierarchical differences and high level of individualism. On the contrary, high-context Muslim culture is typically characterized by a significant difference between the hierarchical levels and low levels of individualism. Therefore, the majority of modern managers, employees of international companies, are more effective in countries with the low-context language, since they are relying on the reports, contracts and other acts documented in writing. But even in low-context cultures, communication is largely dependent on cultural differences (Cateora, 2000; Gupta, 2009). High-context cultures require a considerable period of time before starting the business part of the relationship, because future partners must get to know each other for joint business. For example, if one cannot find time and desire to drink coffee and talk about abstract topics, one cannot advance to the business part of the conversation (Cateora, 2000; Gupta, 2009). Another indicator is the source of power and level of authority, which is a direct consequence of the level of the hierarchical distance, as it combines the effect of the power structure in business with the status and position of manager in the community, depending on the size of the company, publicity, type of property, and cultural values. In Turkey, the decisions are mainly made exclusively by the head of the company, who prefers to deal only with senior executives of other companies. Business here is not between companies or divisions, but between individuals. The latter also means that in case of leadership changes from one side or another, the achieved agreements may lose their power, if trust relationships arent re-established between new top executives of companies. Besides, the decentralized system, common for the U.S., enables managers at various levels to make decisions relevant to their functions, which is not common for Turkey (Ararat, 2008; Gupta, 2009). Thus, the obvious conclusion is that it is necessary for the authoritarian cultures as well as companies with a decentralized power structure to correctly determine the decision-makers, while working with companies in which decisions are taken by consensus, it is important to convince each member of the committee or group. Peculiarities of conducting business in Turkey Business in Turkey is quite difficult to arrange. But the results of registration of the business in Turkey and certain investments can be easily recouped. Peculiarities of doing business in Turkey determine such things as sale and purchase, opening bank accounts, tax system, offshore, ready business, small business and profitability of big business. In general, 2011 will be very important for Turkey. In June, the general election will be held. The current government has been successful in many areas of the economy; although some serious problems still remain. Therefore, opposition political parties should form new political-economic strategies with respect to the above areas. Turkey has to achieve significant economic growth, reduce unemployment, ensure social justice, and resolve tax issues. If it is done succeeds, it will be able to join the BRIIC (Kalafatoglu, 2010; OECD Economic Surveys: Turkey, 2010). The Government of Turkey since 2001 has been implementing a comprehensive program designed to accelerate all the procedures related to investments and attract more direct foreign capital into the country. The national body, the Coordinating Council for the Improvement of the Investment Environment (YOIKK) provides methodological support in this issue. In addition, in 2004 the Investment Advisory Council for Turkey (IAC) was established, whose recommendations serve as a guide for YOIKK, and activities undertaken within the Councils recommendations are published in annual reports of the Treasury of Turkey on the activities of IAC (Keyman, 2005). The government continues to implement legislative reforms, some of which are aimed at attracting foreign investment to Turkey. The draft of National Legislative Network, a project of automation and integration completed the process of developing the technical infrastructure in 2008, designed to accelerate the execution of business cases by facilitating the transfer of documents and transcripts of court proceedings and give the opportunity to file an application online. In addition, the government simplified the access of foreign investors to justice, including legal advice and Alternative Dispute Resolution, supported by the U.S., EU and World Bank (Turkey: Business environment at a glance, 2011; Kalafatoglu, 2010). Turkey made the tax system more convenient for investors as well. In 2006 the basic rate of income tax was reduced from 30 to 20%. The government also cancelled the income tax for foreign investors who own bonds, notes and shares, preserving it for bank deposits and repurchase transactions. In 2007 tax administration established a division designed to manage taxes collection from large corporations (Keyman, 2005). However, the Government of Turkey has not yet managed to implement further tax reforms, including reducing the tax on wages, which is one of the highest among OECD members. The Turkish Government also increased the VAT on leasing transactions from 1 to 18% in 2007. Special consumption tax on alcoholic beverages in 2008 reached 275.6% with the minimum requirements for special tax based on market prices of products (Ulusoy, 2008). Turkish laws affecting the investment climate continues to develop. It guarantees freedom of transfer of profits, fees and royalties and repatriation of capital. This guarantee is reflected in the bilateral investment treaties between Turkey and the United States in 1986, and in some similar agreements, which regulate the unlimited and proper handling of all funds related to investment in a freely convertible currency in the self-regulating market (Treaties and Agreements, Turkey-United States, 1986). Turkey is a member of the International Centre for Settlement of Investment Disputes (ICSID). Turkey also ratified the Convention Establishing the Multilateral Investment Guarantee Agency (MIGA) in 1987. Turkish law provides the confirmation of international arbitration execution of investment disputes between foreign investors and the state. Turkeys is also a member of the WTO Agreement on Trade Related Investment Measures (TRIMS) (Keyman, 2005; Ulusoy, 2008). Turkey investment stimuli system was significantly improved in 2006 to support manufacturing industry, energy sector, and export. General regime of investment incentives suggests tax benefits and, in some cases, the possibility of lending. Turkish Treasury also regulates some issues regarding interest rates on investment loans for small and medium enterprises, RD projects, environmental protection, as well as projects in 50 provinces, where the annual income per capita is below 1500 U.S. dollars. For such provinces, the law provides income tax incentives, social insurance benefits, free land and reduced electricity cost up to 20-50% (Ulusoy, 2009; OECD Economic Surveys: Turkey, 2010). In RD sphere, Scientific and Technological Research Council of Turkey (TUBITAK) and Technology Development Foundation of Turkey (TTGV) deal with reimbursements for RD and capital borrowing. Projects that get such benefits include development concepts, technology research, technical feasibility evaluation, concept-to-design laboratory researches, samples study, test products production, experimental facilities construction, product testing, patent research and design problems solutions. In addition to these incentives, the Government of Turkey provides support for technological development zones, which involves the creation of infrastructure and production facilities, exemption from taxes, VAT, income taxes and revenues, and from customs duties for special IT-sector. Moreover, export stimulating program is focused on RD, market research, and participation in international exhibitions and fairs. In Turkey, no technical requirements for the beginning, implementation and expansion of investment projects are provided. There are also no restrictions to the acquisition by investors of goods from national sources and exporting specific percentage of products. Investors access to foreign currency does not affect exports. There are also no restrictions for domestic companies to own shares of foreign investors for the fact that the proportion of foreign shares will be gradually reduced or investor will transfer its technology on certain terms. There are also no conditions established by the state in terms of the permission to invest, including the location in specialized geographic areas, specific percentage of national resources for the production of goods and services, national shares packages, import substitution, export requirements, employment of the population the investor technically located in, technology transfer and financing from national sources (Ulusoy, 2008; Ulusoy, 200 9; OECD Economic Surveys: Turkey, 2010). The Government of the Republic of Turkey does not force investors to disclose proprietary information or any other kind of information different from the publicly available one during the process of obtaining permission from the supervisory authority. Companies with foreign capital are to send a report on their activities, submitted to the General Assembly of shareholders, the auditors report, and balance sheet in the Foreign Investment Department of the Treasury annually in May. Except for issues relating to openness to foreign investment and transparency of the system of regulation, Turkey provides all the rights, benefits, deductions and privileges available to national capital and companies, as well as foreign capital and companies on the basis of most favored nation regime (for selected countries). For example, American and other foreign firms can participate in publicly funded programs and programs of subsidizing research and development on the basis of national treatment. The Government of the Republic of Turkey has adopted policies and laws that, for the most part, should promote free competition and transparency in business. However, foreign companies in some sectors complain that the regulations are not transparent and understandable from time to time. One should keep in mind that Turkey is an observer, but not a member of World Trade Organisations Commission on Government Procurement. However, Turkey is an actively developing country, which tries to keep pace on all the contemporary European and American innovations. One of the most perspective areas in Turkey is internet and mobile commerce. For instance, recent researches show that mobile marketing has acquired great popularity with the development of technology SMS since 2000 in Europe and different parts of Asia. Over the past few years SMS-messages have become a major advertising channel in Turkey, and many experts even tend to view Turkey as an innovator in mobile marketing (Demirbag, 2008). The vivid example of this success is the experience of the Turkish branch of Pepsi, which in the last 3 years has been one of the most active players using mobile marketing tools. To date, according to the data of Pepsi Turkey, the level of participation in promotional campaigns conducted by the department is the highest in the category. The company uses mobile technologies, because it considers them more effective than TV tool to provide an opportunity for interactive communication with Turkish consumers. One of the campaigns introduced by Pepsi offered consumers wallpapers and ringtones, including the famous song Da Da Da. Over the course of a promotional campaign, users downloaded more than 200,000 ringtones (Tsalikis, 2009). Turkish companies (like Finansbank, BP, FritoLay) proved that simplicity and possibility of immediate gratification are of great importance for the Turkish consumer, and the mobile channel can provide this effect (Demirbag, 2008). In general, the trust of Turkish consumers continues to rise since February 2010, reaching 85.8. This is the highest level over the past 14 months (OECD Economic Surveys: Turkey, 2010). According to the report published by the Institute of Statistics of Turkey in 2010 jointly with the Central Bank of Turkey, the index of consumer confidence amounting to 85.8 points is the highest mark since February of 2009 when it amounted to 87.60% (Tsalikis, 2009). The index started to rise since November 2009, after reaching a record low value of 78.38 points. If the index exceeds 100, it means that consumers are optimistic, and if it equals to 100, it means that consumers are neither optimistic, nor pessimistic, but if the index is below 100, it indicates pessimistic consumers (Aydin, 2006). The report determines the growth of the index of consumer confidence through the increase of the purchasing power of consumers in the current and future period, the general state of the economy and employme nt opportunities in the coming quarter. Conclusion The research has shown that Turkey is characterized by the specific business culture, experiencing the influence of European Union, USA, and its Asian partners. Belonging rather to eastern patterns of business culture, Turkey differs much form the United States in the major cultural indicators, such as indices of power distance, individualism, uncertainty avoidance, and type of business behavior (masculinity vs. femininity). However, in recent years, Turkey demonstrates high indicators of economy growth, openness to reforms, laws adjustments and democratic investment policy, which makes Turkey a favorable business partner. In addition, Turkish policy and legislation on labor, health and safety do not impede investment, although legal restrictions on firing workers may create obstacles to labor-intensive activities in the formal economy. The specific tax policy sometimes hinders investment decisions, e.g. high taxation of beverages, similar to Coca-Cola, hinders investment in the sector. However, serious tax incentives for free trade zones provide incentives to invest in these zones. Similarly, incentives for investment in certain low-income provinces are designed to increase investments in these areas. Nowadays, international credit rating agencies insist that the investment level of the Turkish economy is still not high, but markets do not express much concern. Credit default swaps insuring Turkish securities against default for 5 years, are estimated at 1.84%. And while the Eurozone is struggling with budget deficits, Turkey states huge budget surplus due to the growth of tax revenues. Turkey is considered to be a country of investment grade in the market of credit default swaps after its dollar-denominated bonds started to exceed the bonds of developing countries in Europe largely due to accelerated economic growth. According to preliminary estimates of the Government, the economy of Turkey grew in first quarter by 12%, which allowed the Prime Minister of Turkey to claim that Turkeys credit rating wont be reduced in the coming 6-10 months. Generally, the country retains the trend towards improvement of economic performance, development and innovation, which opens new perspectives for foreign investment, collaboration and partnership.

The Activation Energy of Bromide ion and Bromate ion :: Chemical Reactions Reaction Rates Essays

The Activation Energy of Bromide ion and Bromate ion To Determine the Activation Energy of the Reaction between Bromide ion and Bromate (V) ion in Acid Solution Objectives: By reacting Potassium Bromide and Potassium Bromate in the acid solution in varies temperature, we can then determine the Activation Energy of the reaction in different temperature through the equation:[IMAGE]. Questions: 1. Give an equation for the reaction between phenol and bromine. 2. What is the use of methyl orange in this experiment? The methyl orange is used as an indicator for the reaction. Bromine will be produces during the reaction and it will react with phenol rapidly. Once all the phenol is used up, further bromine produced will bleach the methyl orange immediately. So the rate of the reaction can be calculated from the time for the indicator to be decolorized. 3. Based on your results, is it advisable to perform the experiment at high temperatures such as 80à ¢Ã¢â‚¬Å¾Ã†â€™? From the above results, the time of the reaction is shorter as the experiment temperature increase. So it is not advisable to perform the experiment at high temperatures as the time of reaction is too short, it is not easy for us to record. 4. Why is it not necessary to know how far the reaction has proceeded at the point where the methyl red is decolourized? In the experiment, the number of mole and the molarity of each chemicals used are the same. And the appearance of the pink colour only determines that there are some content of the reaction has processed. As the result, it is only necessary for us to compare the time required for the reaction mixture to reach the point the decolourization occurs at different temperature. 5. The Arrhenius equation can be represented as: (a) Can substitute k in this equation? Why? Can substitute k in this equation. As in the above experiment, the initial rate can be represented by due to the constant concentration of the reactants. Also the rate constant k is proportional to the rate of the reaction when the temperature changes.

major themes of the scarlet letter :: essays research papers

Many of the major themes of The Scarlet Letter are introduced in the opening scene. Some of these themes were sin, nature's kindness to the condemned and the dreary lifestyle of puritan society. The first chapter has little action but it sets up these major themes. The tone of the whole story was set in this chapter. The opening scene of The Scarlet Letter, many major themes were introduced. One of the major themes of The Scarket Letter was sin. Much of Puritan society was based on sin. The first thing built in the town was the prison. There was a gathering outside ofthe elaborate prison. The prison was a major emphasis in the town. This was portrayed in part by "...have invariably recognized it among their earliest practical necessities to allot a portion of the virgin soil as a cemetary, and another portion as the site for the prison." The prison was the first priority for the town to build. Sin and crime was the major emphasis of the town. Sin was a major theme of The Scarlet Letter. Another major theme introduced in the forst chapter was nature's kindness to the condemned. The prison was very bleak and worn down and old. It was very unforgiving for the prisoners. The only sign of hope was a rosebush that grew near the prison. "But on one side of the porta land rooted almost on the threshhold, was a wild rosebush, covered, in this month of june, with its delicate jems, which might be imagined to offer their fragrance and fragile beauty to the prisoner as he went in, and to the condemned criminal as he came forth to his doom." Nature was the only thing kind to the condemned. This theme was very important later in the book when Dimmesdale, Hester and Pearl met in the forest. A major them in The Scarlet Letter was nature's kindness to the condomned.

The Ethics of Prison Privatization Essay -- legal issues, penal system

How true is Christie’s warning that an increasingly privatized penal service threatens the ethics and effectiveness of the criminal justice system? More aspects of the penal system are now privatized, and are set to increase. This includes the privatization of such services as prisons, electronic tags, catering companies, probation work or prison escort services. David Taylor-Smith, head of the world’s biggest security firm, G4S says he expects private companies will be running large parts of the UK’s police service within five years (Taylor and Travis, 2012). Nils Christie’s text (2000) â€Å"Crime Control as Industry† draws upon increasing prison populations in the US. However reflecting upon that the prison population in England and Wales has increased from 41,800 prisoners to over 86,000 in 14 years (Ministry of Justice, 2013, 1) Christie also looks upon other countries that face similar problems and how this and modern crime control represents a move 'towards gulags, western type’ (Christie, 2000, 15). He describes the criminal justice system today as a â€Å"Pain Delivery† service (Christie, 2000, 143) and argues that it is regulated by the amount of pain they choose to inflict on society and not by the actual number of crimes committed. Christie also identifies changes in capitalist societies and their social organisation, this he says is due to factors such as a larger readiness to report incidents to the police and social controls have declined producing a greater ‘supply’ of criminal acts (Jones & Newburn, 2002, 175) However the main force behind this is crime control becoming a commodity, as represented by the expanding privatization market. Christie argues that crime control is now a product and privatization of the penal ... ....org.uk/PressPolicy/News/vw/1/ItemID/179 (Accessed 29th November 2013) Prison Reform Trust (2012) Bromley Briefings Prison Factfile http://www.prisonreformtrust.org.uk/Portals/0/Documents/FactfileJune2012.pdf FINISH Pudelek, Jenna (2013), HM Prison Peterborough social impact bond has led to a fall in reconvictions, official figures show. http://www.thirdsector.co.uk/news/1186265/ (Accessed 16th December 2013.) Tanner, Will (2013) Reform Ideas No 1 the case for private prisons. London: Reform Taylor, Matthew and Travis, Alan (2012), G4S chief predicts mass police privatisation. http://www.theguardian.com/uk/2012/jun/20/g4s-chief-mass-police-privatisation (Accessed 29th November 2013) Urbina, Ian (2007), Despite Red Flags About Judges, a Kickback Scheme Flourished, http://www.nytimes.com/2009/03/28/us/28judges.html?_r=2& (Accessed 15th December 2013) The Ethics of Prison Privatization Essay -- legal issues, penal system How true is Christie’s warning that an increasingly privatized penal service threatens the ethics and effectiveness of the criminal justice system? More aspects of the penal system are now privatized, and are set to increase. This includes the privatization of such services as prisons, electronic tags, catering companies, probation work or prison escort services. David Taylor-Smith, head of the world’s biggest security firm, G4S says he expects private companies will be running large parts of the UK’s police service within five years (Taylor and Travis, 2012). Nils Christie’s text (2000) â€Å"Crime Control as Industry† draws upon increasing prison populations in the US. However reflecting upon that the prison population in England and Wales has increased from 41,800 prisoners to over 86,000 in 14 years (Ministry of Justice, 2013, 1) Christie also looks upon other countries that face similar problems and how this and modern crime control represents a move 'towards gulags, western type’ (Christie, 2000, 15). He describes the criminal justice system today as a â€Å"Pain Delivery† service (Christie, 2000, 143) and argues that it is regulated by the amount of pain they choose to inflict on society and not by the actual number of crimes committed. Christie also identifies changes in capitalist societies and their social organisation, this he says is due to factors such as a larger readiness to report incidents to the police and social controls have declined producing a greater ‘supply’ of criminal acts (Jones & Newburn, 2002, 175) However the main force behind this is crime control becoming a commodity, as represented by the expanding privatization market. Christie argues that crime control is now a product and privatization of the penal ... ....org.uk/PressPolicy/News/vw/1/ItemID/179 (Accessed 29th November 2013) Prison Reform Trust (2012) Bromley Briefings Prison Factfile http://www.prisonreformtrust.org.uk/Portals/0/Documents/FactfileJune2012.pdf FINISH Pudelek, Jenna (2013), HM Prison Peterborough social impact bond has led to a fall in reconvictions, official figures show. http://www.thirdsector.co.uk/news/1186265/ (Accessed 16th December 2013.) Tanner, Will (2013) Reform Ideas No 1 the case for private prisons. London: Reform Taylor, Matthew and Travis, Alan (2012), G4S chief predicts mass police privatisation. http://www.theguardian.com/uk/2012/jun/20/g4s-chief-mass-police-privatisation (Accessed 29th November 2013) Urbina, Ian (2007), Despite Red Flags About Judges, a Kickback Scheme Flourished, http://www.nytimes.com/2009/03/28/us/28judges.html?_r=2& (Accessed 15th December 2013)

Most Intriguing Person I Have Met Essay

Introduction God is omnipresent and omnipotent. His representatives are Angels whose food is only fasting. They fly in the air as they take themselves very light. God and His angels could send only leaders, messengers, prophets to earth to proclaim about the goodness of God and to enable humanity to bear a fruitful life by following virtues and characteristics of God. He was disappointed, when it did not return expected results. God was on the look out for permanent person who is faithful, honest and trustworthy and who represent His kind-of on earth. God finally found â€Å"mothers† as his carnation, who would be kind, forbearing and have enough fortitude to transform hearts, minds and to spread the gospel of god’s goodness on earth. My mother was the most influential and inspirational person in my life until she passed away on February 28, 2004. Her life was extraordinarily courageous, hard working and self-reliant who lived a life in extreme hardships and confronted lachrymose situations. Read more: Essay the person I admire is my mother Mothers But Jesus turning to them said, â€Å"Daughters of Jerusalem, stop weeping for Me, but weep for yourselves and for your children.   Jesus at the time of carrying cross was experiencing great pain and agony. Even so, his heart moved when he saw women weeping for him. He felt that children should be the greatest priority in a woman’s life. Women who are the pillars of family, have the ability to transform lives through prayers. Prayer without penitence is a mere waste. Penitence brings tears and tears bring blessings from Heaven to families. This is exactly what Jesus meant by saying the above. Hard work â€Å"Hard work pays† is what she believed all through. Her single income, was insufficient to make both ends meet. Her financial planning, domestic chores, and struggle is absolutely inspiring, who had to question herself for every challenge she encountered and find answer all by herself alone. A unique life, while giving smiles outside, inside of her heart, there were volcanic pressures of all kinds and sizzles in life. My mother as a single parent, single income, executed hard work in rearing her children by providing good education, teaching life skills, settling the lives with good spouse and cherished the happiness with two daughters, two son-in-laws and four grand children. Spoke like a lioness with strangers and guarded her children like a hen that covered and protected her chickens under storms and strong winds. As a child I admired her initiativeness, courage and indispensable attitude. Amidst of huge loss in life, she sought happiness in devotion, gardening, social work and her grand children. Nobody could seize away her smiles and happiness even in the midst of life’s biggest storms. She prepared herself for every day. Her accostic approach to life was to see the positive side of life and never to look back. Her famous quote to me was â€Å"see the page, turn the page and do the work†. Long time before, she predicted that I would become a writer one day, which absolutely became true. Her absence now, declares â€Å"mothers are always right† and it is good for sons and daughters to carry the legacy of goodness of mothers to further generations, to spread a network of humility. After all, children should reflect with the moralistic features of parents. Courage In my childhood, her wake-me up rhyme was â€Å"cocks crow in the morning, to tell us to rise, for he who lies late, will never be wise. For early to bed and early to rise, makes a man, healthy, wealthy and wise.† She taught good things to her children and worked as a dedicated, determined and devoted mother. Bold and courageous even in trial period and solved the problems all by herself. She was deprived of all the happiness as a wife, she was entitled to, as any other woman. A Son who was expected to shoulder and strengthen his mother, in the absence of husband, suffered from a chronic illness for two decades, and at last passed away leaving her in great agony and depressment. Her energies, finances, effort to make her son survive, in order to just retain his presence on life’s long stage, were simply washed away with the passage of time. She survived this loss and tried to rebuild her life again, through her two daughters. Self-reliance & Self-less sharing Her another famous quote was â€Å"the works performed early in the morning in due diligence and early born children will take you to a land of success†. Situations make people strong, confident and courageous. She administered great respect for her sisters, brothers, friends and relatives and earned good name as â€Å"courageous and hard working† person. She respected, cared and helped all those she can in her employment. â€Å"Cut the coat according to the cloth† is what she believed in. Absolute and careful money management in providing needs for her children and without incurring any debts, all the hard-earned money, she saved for her children. After her retirement from government service, I expected a little rest and happiness to come her way as old age demands. She was attacked from a stroke and suffered for three years on bed in her final stage of battle in life. This made me to groan within, as to why good people are often chosen as silent sufferers and how things slip out of hand. A person who has passed through too many extreme situations in life, underwent much more struggle even in the last days of her life. Truly her passing way made me a whole new person to realize, that often good things are to be preserved and the teachings of mother can never be ignored. Conclusion â€Å"When Jesus therefore saw his mother, and the disciple standing by, whom he loved, he saith unto his mother, Woman behold thy son!†   Ã¢â‚¬Å"Then he saith he to the disciple, Behold thy mother! And from that hour that disciple took her unto his own home† Mother Mary, loved Jesus as her dear son. On crucifixion of Jesus, she was standing near the cross, in great tears. Jesus too was worried about his mother. He chose his dear disciple, to take care of Mother Mary. Jesus, discharged the duty as a dear son, which is a promising characteristic feature of Jesus, amidst of great suffering. Good mothers are very few, who sacrifice their lives and take pain to walk an ‘extra mile’ each time, for others sake. Hard working, courageous, self-less and sacrificial mother is an extraordinary mother whose character is entirely divine and philosophical. Such lives are blessed and those generations of children often build an ethical and moralistic society. My mother’s life was lead by God’s presence at every phase of her life and she did the best than any other ordinary mother could have done as better than what is received by her children, through her sincere and honest efforts. On her memorial service, the following lines were written by me: You have hatched our lives Leveled our wings. Just as birds fly with confidence We lead our lives to this day. Your unproclaimed good deeds speaks to us Although, you are away from us. Help us to day and tomorrow. May the Almighty bestow His presence To your near and dear offering Comfort and peace forever. Bid adieu Mother, ***

Evil Surrounds Us

Evil causes harm to everyone surrounding us, including ourselves. Jealousy lies and crimes are all led by evil domination of the human spirit. In Lord of the Flies by William Golding, the plot consists of young boys stranded on an island. The boys deal with temptations, such as; hunger, thirst, hunting and killing. The group is quickly split in two when Jack decides he wants his own tribe (the Savages). The boys loose all their civilized knowledge. They follow only their personal needs and their common sense. This novel resembles the classical play by Shakespeare, Macbeth. Macbeth visits three witches who tell him his future; becoming king of Scotland. He puts his faith in the words and the prophecies of the witches, after their first prophecy comes true. With the help of his wife, Lady Macbeth, he plots many murders to assure that the prophecies will come true and to keep everything secret. Both stories deal with the progression of evil. Both children and adults are drawn to the evi l side. They will do anything to get what they want, even if it means becoming murderers. Evil can escalade in transforming humans into savages. Every human being is drawn to the evil side, young or old. Evil is a common theme expressed in both Lord of the Flies and Macbeth. A person can be influenced due to his exposure to a type of environment. In the first novel by William Golding, Ralph is driven to stay in control of himself. The antagonist, Jack, is opposed to Ralph's self control. From the beginning, Jack has a feeling of disobedience among the group. He believes they should all live like animals; always acting upon their instinct. Unfortunately, the majority of the boys agree with him. He uses manipulation to speculate that they will have fun and be safe from an imaginary beast. †Who'll join my tribe and have fun?†. †I gave you food†, said Jack, †and my hunters will protect you from the beast, who will join my tribe?† (166) Jack is able to convince the others to join his tribe. Children are so innocent that they can be considered naive. By joining the tribe, they are entering the ev il side. In Shakespeare's play, Macbeth is revealed as a very consuming character. His wife, Lady Macbeth draws him to believing that he must become King. He murders King Duncan, thus entering himself in a world of evil. During the play, Macbeth feels the need for an assistant. He tries to convince his friend Banquo, †Yet, when we can entreat an hour to serve/ We would spend it in some words upon that business/ If you would grant the time.†(Macbeth, 2.1.) Contrary to Jack, Macbeth was not able to convince Banquo to help him. Banquo agrees to serve him only if: †So I lose none/ In seeking to augment it, but still keep/ My bosom franchised and allegiance clear/ I shall be counseled.† Pursuing this further, both children and adults have differences and similarities. Children are young and they have not been alive long enough to clearly know the difference between good and evil. Adults, on the other hand, can relate their judgment to their past experiences. They are still drawn to the evil side this can progress to forgetting what is their true identity, in result to achieve their goal. Humans with evil ambitions can forget their own common sense. Murdering is a sin, as written in the Bible. The evil amongst us causes humans to do heinous acts. For example, Jack is a hunter and he believes the boys needs meat to survive. His hunts quickly involve into murders. The pigs they hunt are killed more gruesomely. Consequently, they end up killing some of the boys on the island, not realizing their own evil ambitions. In one incident, Jack is proven to have lost all his common sense. †The beast struggled forward, broke the ring and fell over the steep edge of the rock to the sand by the water. At once the crowd surged after it, cowered down the rock, leapt on the beast, screamed, struck, bit, tore. There were no words, and no movements but the tearing of teeth and claws.† (168) Jack simply replies that the beast had taken over Simon's body. He craves to be leader and to have all the boys following him. He stops at nothing to kill anyone that gets in his way: Simon and Piggy. Driven by his ambitions, Macbeth uses the same mentality as Jack. His first murder's objective was to become King of Scotland. Following King Duncan's murder, he must continue killing to deceive all his doubtful citizens. In one of his famous monologue he expresses: †I am in blood/ Stepped in so far that, should I wade no more/ Returning were as tedious as go o'er.† (Macbeth, 3.4.) This monologue proves Macbeth has gone to far the reach his ambitions. He has gotten so used to murdering, that he cannot stop. In Lord of the Flies, the boys killed to prove their strength and their control. In Macbeth, he kills to gain royalty. Evil consumes humans and it can change our identity. Evil can progress by creating animalism in humans. Every person is born with a unique personality. The majority of the boys in Lord of the Flies would rather act upon the need to prove themselves better and stronger than the rest of the boys on Ralph's side. Depending on a person's being, he or she is more susceptible to react in a certain way to different kinds of environments. For instance, in comparison with Ralph and Jack, Ralph reacts in a very grownup way to their situation. On the other hand, Jack's animal side quickly takes over. He loses all his common sense, only reacting to his animal side. With a familiar rhythm; †Kill the beast! Cut his throat! Spill his blood!† (205), this song was sung as a hymn to their tribe. Contrary to Jack, Macbeth's murders were done more humanly, than savagely. Furthermore, Macbeth feels the need to hide his heinous crimes, he states: †Look like the innocent flower, but be the serpent under't.† (Macbeth, 1. 5.) By murderi ng, Macbeth and Jack proved their capability to act as animals. Depending on a person's personality, many humans have the need to set his animal side free. The progression of evil can impact a human being's life in many ways. Both children and adults are attracted to the evil side. Humans feel the need to continue evil deeds to achieve their goals. This can cause an uncontrollable savageness in a person's mind and behavior. The mind has been studied throughout history. It is an extremely complex organ and it is impossible to explain it completely. Most of the existing explanations are based on theories. One theory heard of is a human's †criminal mind†, or an expression also used an †evil mind†. Do only criminals have an †evil mind† or do all human beings have the hidden capacity to kill?

Military Strategies of of the I.R.A. During the Anglo Irish War of Independence, 1919-21 Essay

At the outbreak of hostilities it was apparent that the I. R. A. could not hope to win a traditional stand up military fight against a modern, well equipped army with the financial backing of The British Empire. In order to engage the crown forces in a guerrilla war, weapons and ammunition were required in large numbers. General Head Quarters (G. H. Q. ) authorized smuggling operations and had sent volunteers abroad to procure arms. G. H. Q. sold arms to the individual units, many of which were hampered in their operational status due to lack of funding to purchase weapons and ammunition. As the war progressed many Royal Irish Constabulary (R. I. C. ) barracks and the Crowns Tax Offices were attacked and burned. GHQ issued a general raid order in September of 1920. The primary objective the Volunteers attacks on isolated R. I. C. barracks were to obtain arms and ammunition. Many of these barracks were poorly defended and usually consisted of terraced houses. In order to disrupt the governance of rural areas, tax offices were targeted. These targets allowed collection of funds from the local populace that were to be appropriated to the Crown. These tactics were adopted by many units when news of the initial successes of these barracks and tax office attacks filtered out, throughout the country. The volunteers embarked on a campaign of Intimidation of R. I. C men and their families, and members of the general public who supported the crown forces, many of which were shot. This tactic was extremely effective at reducing the morale of the R. I. C. Recruitment dropped and resignations increased in the organization The R. I. C. retreated to larger towns after it was decided to evacuate may rural barracks. This tactic led to large parts of rural Ireland becoming ungovernable. This allowed the Dail to implement their much heralded Courts System, collect taxes and implement civil control. Most units at the start of the war appeared to act independently without central command control. Attacks on Crown Forces were sporadic in nature and were badly planned. Inexperience of many of the men in these units led to many failed operations Many units operations amounted to sabotage by digging trenches in roads, de-railing trains, cutting of communications lines, snipping at barracks and personnel. Even the most poorly equipped and inactive units could engage in many of these tactics. The effectiveness of military actions conducted varied widely accordingly to geographic location. Areas like South Tipperary, East Limerick and Cork were particularly active, while areas such as Wexford, Mayo and Waterford had low turnout and low activity. Cite. Meeting and Drilling after the day’s work was done, amounted to the extent of some volunteers actions for the duration of the war cite The willingness of volunteers to risk their safety was also another factor which hindered operations in many units. Volunteers who possessed weapons especially rifles were usually picked to partake in operations over volunteers who did not. The men who possessed guns gained experience on active operations and were given higher status within units. In many areas this led to a cycle of a select group of men getting more and more experience on active service, while men who had no weapons remained inactive were not gaining any such experience. To alleviate this some units introduced rotational systems were guns and ammunition were stored in a central weapons dump. Access to weapons dumps could only be gotten after permission from the units Quarter Master was given. Activity of units depended largely on the membership and the professionalism of their commanding officers. Traditionally commanding officers were elected and appointed by their members. Electoral decisions appeared to be based on the social standing of the officers, family traditions and whether the men liked them or not. Many units were hampered in their operations as officers would not authorize actions as they feared for their own safety or were incompetent in planning and action. To instil discipline and a sense of military professionalism G. H. Q. sent organizers out to instruct and train these officers and units that they commanded. Training camps were set up to properly instruct officers and volunteers. The military discipline in these camps was strictly enforced and the training was particularly gruelling. When men returned to their units, they were expected to instil similar discipline within the rank and file. Discipline was to be rigorously introduced by commanding officers and military punishment meted out for infractions. Formal reporting structures were introduced and all commanders were expected to submit reports to the central authority of G. H. Q. on a regular basis. These reports were analysed by G. H. Q. and orders were issued to individual units. This strategy led to a more centralized planning and intelligence apparatus. Ultimately G. H. Q. decided to set up divisions with respective commanders, in attempt to coordinate the activities of the volunteers within bordering brigade areas. These attempts at introducing a modern military structure into the different units were mostly successful, although highly active units such as South Tipperary maintained a more independent existence until the end of the war. Initially the volunteers had a very high tolerance to violence and did not want to be involved in operations that led to murder. This tolerance was eroded of the course of the war as reprisals by the crown forces, led to many civilian atrocities throughout the country. As the casualties list rose, public opinion turned against the British Government. This was galvanized by reports that started to appear in newspapers internationally and in London G. H. Q. published the details of many of these reprisals in their publication their political journal t-Oglach. The publications also included details of military tactics and so also functioned as a training manual for the volunteers. After the introduction of The Restoration of Order Act in August 1920 the and the introduction of martial law in the South in 1921, attacks and reprisals against the civilian population increased. The arrival of the much hated quais military/police forces which later became known as the Black and Tans in March 1920 and the Axillaries the following July exasperated the situation and led to increased militancy in the volunteer force and the general population. Support for the volunteers steadily grew and the general population assisted them with funds, safe houses and intelligence. As a result of police crackdowns and further arrests of suspected volunteers, the continued raids on civilian houses, many volunteers went on the run. By mid 1921 there were over 4,000 suspects interned. Many men who were on the run went on to form the celebrated flying columns. These columns consisted of 20 highly armed men, who would attack patrols by laying ambushes on roads, and then melting back into the countryside. Tom Barry was commanding officer of the 3rd (West) Cork Brigade, which was a particularly effective flying column. They were responsible for many successful attacks on military personnel. On 28th of Nov. 1920 they wiped out an Auxiliary regiment in Kilmicheal, Co. Cork killing nearly a whole platoon. In reprisals the Black and Tans burned the City of Cork on 11th of Dec. There were many other tactics used by the I. R. A. during the war, examples include targeting prominent members of the British Establishment and Intelligence for assignation, it is beyond the remit of this short essay to explore these in their entirety. The ultimate goal of these operations and tactics were to disrupt and demoralize the administration of British Rule. After Bloody Sunday the British Intelligence Network was effectively non-existent which the I. R. A. took full advantage of, by actively engaging Crown Forces in the capital while sending out their own armed patrols in select parts of the city. As we can see at the start of the war the Volunteers were a highly disorganized and poorly equipped force. Through the use of guerrilla hit and run tactics, they made the most of their limitations to disrupt and demoralize the crown forces. After G. H. Q. exerted a central command and military structure the volunteers became a more ruthless and successful in active operations. Ultimately the British Establishment appeared to have overestimated the numbers of active members and their access to weapons. If their intelligence apparatus had not been infiltrated and disrupted by the I. R. A. the Crowns military campaign may have been more effective, and they may have continued the war which would have pushed the I. R. A, to the limits of their abilities and resources. G. H. Q. played a pivotal role in forming public opinion through their domestic publication t-Oglach and releasing accounts of civilian casualties and atrocities to foreign correspondents, effectively winning the propaganda war. It is doubtful whether the isolated regional active units would have been as effective without the co-ordination and leadership of G. H. Q. The organization of operations and centralization of command by G. H. Q. , may have been the deciding factor in the War, although many units remained in a state of disarray and were badly equipped for the duration of the war. As a measure of the success and effectiveness of operations conducted, I. R. A. guerrilla tactics became a blue print for many revolutionary forces around the World.